Networking: It’s a Social Thing
Tweet Whoever said that social networking was no good for business, never tried it before. Giving your readers another arena in which to see you active is one way to build a relationship with them. Before you begin using social networking, beware. It is highly addictive. There are many advantages for you and your readers. [...]
Connecting With Your Readers Via Newsletter
Tweet When you started your online business, you knew that you would have to have the traffic to make it a worthwhile venture. With your marketing plan, ideas were already recorded to help that become a reality. Here’s one you may not have thought about: newsletters. They bring the reader into the “know” and that [...]
Getting to Know ALL about Them
Tweet “Getting to know you, getting to know all about you!” The song lyrics ring in my head. Most likely they remind you of a romantic relationship, but truly we must know all about our customers, or at least their needs, wants and desires if we are truly going to provide what they need and [...]
Start a Business Blog to Connect With Readers
Tweet It seems like just about everyone has a blog these days: students, moms, churches. So where is yours? Businesses can really benefit from a blog that goes along with their website. Business websites are for conducting business. You use the pages to tell potential customers about what you do. They can find out all [...]
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Dawn Pigoni, IVAA Member
