5 Steps to Successful Social Media Marketing

Tweet In case there are any newbies out here that still aren’t quite sure about social media sites, once you’ve decided that it’s a possibility, it’s important to have a strategy.  Many big companies jumped right into the social media rage and didn’t really have a plan. I have listed 5 simple steps below that [...]

Avoid Bad Conversations

Tweet The potential for things to go sour when participating in social media is high.  After all, it is hard to read someone’s body language or know the tone or inflection in their words when you can’t hear or see them.  You are merely going off of the typed text that you read on your [...]

Dawn’s View

Tweet I run across people all the time who don’t get social media marketing. I read an article this week on LinkedIn about how you can’t be a part-time social media expert, luckily you don’t have to be one to utilize social media in your marketing. I have seen many a social marketing campaigns fall [...]

Restart Your Blog

Tweet As a business owner a powerful tool to have is a blog.  There are a variety of reasons why having a blog makes sense and even why it can benefit your business. Top 5 Reasons to Have a Blog (in no particular order) Reason #1 : The SEO power of a blog. A blog, [...]

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  • Dawn Pigoni, IVAA Member