Filed Under Social Marketing
Facebook has a daunting number of applications for us to use- more than 100,000. That is a pretty overwhelming number to be faced with when you need to search through them. This can make finding the best Facebook apps to boost fan communication seem impossible.
For any business, increasing the communication between your company and your fans is an important part of marketing. To help give you a start in maintaining strong interactions, here are four of the best Facebook apps to boost fan communication.
With the ContactMe app on Facebook, you can add a tab to your company’s Facebook page that has a contact form. This will let your visitors get in touch with you quickly. More than 180,000 users have included this app on their pages.
The best part of this app? You can customize it so that it fits your page. You can choose to show your business contact information or any of your social media icons, such as Twitter, LinkedIn, Skype, etc. You can add or remove, rearrange and adjust the different fields.
2) Static HTML: iframe tabs
3) RSS Graffiti
This application enables you to post updates to your wall automatically whenever there is a new addition to any of your news feeds. For instance, if you add posts to a company blog daily, RSS Graffiti will automatically include a snippet of it on your Facebook wall. This is a great way to save you the time needed to add an update yourself.
You can also customize how your posts look when they are added to your wall and schedule how often your feed is checked and the number of posts that will be published.
4) Tweets to Pages
You can include a tab on your Facebook page, which will display a timeline of the most recent tweets from your twitter account. It is an excellent way to get real-time information to your fans if they do not have their own Twitter account. You also avoid annoying your fans who do not want to see a constant stream of tweets on your wall updates. It is easy to set up and you can determine how many tweets that are published on your Tweets to Pages tab.
Finding the right applications to use on your company’s Facebook page can be frustrating. With the right tools, you will be able to increase the communication between fans and the company. Having that bond between yourself and your customers can have a positive impact on your marketing strategy.
Do you use Facebook apps on your Pages? What ones do you like the best? Is there an app that you would like to see that has not been developed yet? Share with us!