The Big 4 - YouTube, LinkedIn, Facebook & Twitter | Social Media Virtual Assistant - Be Social Worldwide

The Big 4 – YouTube, LinkedIn, Facebook & Twitter

Filed Under Social Marketing, social media

There are literally hundreds of social media sites you can use to grow your business, but the question you need to ask yourself is… “Do I need to join all of them?” The honest answer to that question is NO.

There are a number of social media sites you need to consider but you should really consider using the Big 4. The four largest social media sites would be YouTube, LinkedIn, Facebook, and Twitter. These are the ones everyone uses and you should as well.

Videos are a good way to share what you offer to your market. Once you create those videos you need a place to upload them to so others can see and YouTube is the best platform to use. YouTube gives you the ability to have subscribers to your channel and you’ll have the ability to have others make comments on your videos.

LinkedIn is a resume’ type site and it’s a great way to find new customers or for customers to find you. You’ll add your business information to the site and make regular posts so your profile stays active. You’ll also have the ability to join groups and communicate with others. It’s a good way to stay in front of others.

Facebook is the number one social media site on the net. You have the ability to connect with others, share your blog posts, and so much more. With all the traffic that’s drawn to Facebook it’s know wonder it’s part of the Big 4 when it comes to social media.

Twitter is the second largest social media site and it’s one you should most definitely be a part of and visit on a regular basis. Even though you’re limited to 140 characters, you’ll more than likely find a way around that every time. You need to add your blog to it and post your articles when they’re approved by article directories.

When you’re trying to grow your business you’ll find much more success will come your way when you use the Big 4 which include YouTube, LinkedIn, Facebook, and Twitter. When you use the Big 4 together you’ll place yourself in just the right place every time.


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  • Dawn Pigoni, IVAA Member